ATLANTA -- This week at the NCTA National Show, SeaChange International (Nasdaq: SEAC) features extensive content and revenue generating capabilities unique to its Axiom Open Suite, the operational software behind most of the world's on-demand television services. On-demand demonstrations span time-shifted television; targeted advertising; high-definition and games; and, for the first time, video delivery to a variety of mobile consumer devices from a single platform.

"SeaChange's customers are defining a new era in on-demand television with prime-time content deals, new services like network DVR and advertising," said Yvette Kanouff, senior vice president, corporate strategy, SeaChange. "These operators are taking their business further with a platform that simplifies content acquisition and management, optimizes network bandwidth and easily integrates new applications and connections beyond television settops."

Extending on-demand to subscribers on-the-go
SeaChange's VOD System software, Axiom Open Suite, manages sessions and resources for all video network functions, including streaming and application network services, ensuring that bandwidth is optimized and providing seamless access for applications. At the National Show SeaChange demonstrates how Axiom Open Suite will help operators to extend the on-demand experience to mobile devices through IP video transport streams over cell networks, WiFi and high-speed data connections.

A technology demonstration features a single SeaChange VOD System seamlessly integrating end-to-end capabilities to fully automate content preparation and management for secure real-time streaming to mobile phones, PDAs and laptops, and download services to Apple iPods and Sony PlayStation Portables.

While mobility requires a range of video formats, codecs and bit rates, Axiom together with SeaChange's QuickSilver Content Composer seamlessly generates and manages multiple 'renditions' of video assets formatted to meet individual mobile device requirements. Renditions include purpose-built content such as 'mobisodes' for PDAs and full-length productions for television. The QuickSilver-Axiom combination will also help to enable time-shifted television on mobile devices, automatically transcoding broadcast television and placing content onto servers for immediate playout in dozens of formats.

SeaChange's comprehensive support of video and network standards will also encompass the developing IMS (IP Multimedia Subsystem) standards to help accelerate the addition of wireless video delivery to its customers' on-demand business.

"From content creation, to packaging and distribution, Axiom software is the key to providing a seamless video experience across any mobile device, so today's SeaChange VOD customers will be able to serve video to subscribers anywhere," Kanouff continued. "It's the latest advantage of software that automates the majority of on-demand television."

SeaChange International Inc. (Nasdaq: SEAC)