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Nokia Users Stump Up More

If you're young, living in the U.K., and use your mobile phone a lot, then you likely use a Nokia Corp. (NYSE: NOK) handset, according to a survey conducted by Continental Research.

Continental found that, on average, those using Nokia phones spent £22 ($33.8) each month on mobile services, while the average for those using other brands was £15 ($23.1). The report's authors believe this is because those using Nokia sets are generally younger (Kids, eh? Never off the phone!), and that the Finnish giant's phones encourage greater use.

The Brits are really keen on Nokia's models, too -- 45 percent of all U.K. subscribers have one. Given that the vendor has a global average market share of 37 percent, this means there's a country out there where they're much less popular.

Wonder what the manufacturer market shares are like in Sweden, Ericsson AB's (Nasdaq: ERICY) back yard?

— Ray Le Maistre, European Editor, Unstrung
http://www.unstrung.com
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