NEW DELHI -- Bharti Airtel, Asia’s leading integrated telecom services provider, today announced the launch of its m-Commerce service - ‘mChek on Airtel’ on the voice platform. This service ensures seamless and secure use of voice (IVR) for m-Commerce transactions for all Airtel mobile customers. The customer has to call 543219 to access the service which is toll free.

“There is tremendous potential for voice enabled m-Commerce services in India and we are giving a huge thrust in this area,” said, Atul Bindal, President, Mobile Services, Bharti Airtel. Further added, “We believe that m-Commerce has the power to facilitate a paradigm shift in the way mobile users do commercial transactions and business in future.”

Bharti Airtel Ltd. (Mumbai: BHARTIARTL)