Domino Theory 2005

11:15 AM -- Adventures in advertising from NZCity:

    A decision is due to be made today [August8] whether a billboard labelling President Bush an 'evil bastard' is appropriate.

    The Hell Pizza billboards have been erected around Auckland and Wellington. Half of the poster is taken up with a photo of the president and the other half has the phrase 'Hell: Too Good For Some Evil Bastards'...

    Hell's media manager... says it is meant to provoke discussion and be a little edgy...
— Larry, Edgy Monkey, Light Reading

Larry, Monkey 12/5/2012 | 3:05:50 AM
re: Domino Theory 2005 No word yet on the Appropriateness Decision, but it should be noted that "Callum Davies, founder of Hell Pizza, was named the FCB New Zealand Marketer of the Year for 2005, at the annual Marketing Magazine Marketing Awards, held July 28."

tiredofyouwhiners 12/5/2012 | 3:05:49 AM
re: Domino Theory 2005 I think George W made a big mistake by going into Iraq and stirring up a hornet's nest, but this NZ bozo has it wrong ... he should be worried more about radical Islam blowing up his pizza joints...why don't we see more bullboards (pun intended) about that instead of the evil American.

...oh, but we'd offend certain cultures.

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