Disney Joins Hulu

5:30 PM -- Today on Contentinople:

  • After weeks of rumor and speculation, Disney has finally announced that it is joining Hulu as an equity owner, leaving CBS as the only Big Four broadcast network not distributing programming on the site.

  • Contentinople publisher Scott Raynovich criticizes Mark Cuban's strategy for the survival of print media, saying that Cuban's proposal that newspapers gather more customer data won't work. "This is what Internet companies do. And they do it better than newspaper companies. That's the problem," Raynovich writes.

  • During Akamai's first-quarter earnings call yesterday, CEO Paul Sagan referred to the company as a "cloud computing provider," avoiding the label of "content delivery network."

  • Time Warner's first trial of its "TV Everywhere" initiative is set to begin in the second half of 2009, CEO Jeff Bewkes says. TV Everywhere will allow Time Warner's subscribers to access content from pay TV and premium cable channels on PCs and mobile devices.

  • Heavy Reading analyst Aditya Kishore reports that, according to recent research, video is resilient in the face of economic downturn, with content consumption growing across the board, particularly on alternative platforms.

And in today's News Bits, AOL's new CEO shuffles the company's top execs, in preparation for the online unit's spinoff from Time Warner.

— The Staff, Contentinople

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