ActiveVideo Channels CloudTV

ActiveVideo will demonstrate how to take Video on Demand navigation well beyond the set-top box at The Cable Show 2011

June 9, 2011

1 Min Read

SAN JOSE, Calif. -- ActiveVideo Networks™, creators of CloudTV™, the cloud-based app platform, will demonstrate how to take Video on Demand (VOD) navigation well beyond the set-top box, onto other screens and to a higher level at The Cable Show, to be held June 14-16 in Chicago.

At its demonstration in Exhibitor Suite ES-8, ActiveVideo will outline how multichannel video service providers can use the CloudTV platform to deliver a unified, next-generation ‘iVOD’ experience to multiple screens. Using CloudTV, operators can engage subscribers and drive on-demand take rates by providing rich, cloud-based navigation on televisions and broadband connected devices in the subscriber’s home.

The ActiveVideo exhibit will show how CloudTV can allow smartphones, tablets and standard remote controls to overcome the fragmentation and resource limitations of set-top boxes. Using a CloudTV-powered interface, consumers can enter an enhanced navigation environment of personalized browsing, search, discovery and recommendations from social network friends.

“The growth of Web video viewing has increased industry awareness of the navigational difficulties that have limited the potential of VOD as a source of revenue for the cable industry,” said Jeff Miller, president and CEO of ActiveVideo Networks. “Moving the intelligence from the set-top box to the cloud better equips subscribers to find interesting content within the operators’ vast libraries, and allows operators to quickly deploy a consistent user interface across diverse set top boxes and connected devices.”


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