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What's the Holdup With Cisco & SDN?

Craig Matsumoto
5/31/2012

11:15 AM -- Cisco Systems Inc. (Nasdaq: CSCO) confirmed on Wednesday that its software-defined networking (SDN) strategy will be unveiled in June, as Network World reported. We all figured as much already, which led to the question I asked Cisco last week: Why wait?

The buzz in some circles is that SDN has the potential to eradicate Cisco's router franchise. Cisco insists that SDN and OpenFlow are not causes for concern, and yet it's given customers and investors (and the media) all these months to stew over it.

The reason, Cisco officials tell me, is because the topic is going to be complicated. Cisco doesn't see SDN as a simplifying force. SDN is "going to make the role of the router more prominent and the network more elaborate," opening up ways to monitor and control the entire network stack, says Ayman Sayed, Cisco's head of network operating systems.

The company has been hinting at this. We've posted Dave Ward's talk previously; the three-circle slide he presented at the Open Networking Forum has become the symbol for Cisco's SDN vision.



There's also the limited appeal of SDN. Yes, Google (Nasdaq: GOOG) uses it. Yes, the University of Indiana -- where Chief Network Architect Matt Davy is an SDN evangelist -- has a lot in common with service-provider networks. But Cisco makes money from enterprises, and most of them have "no plans for adoption in the next five to seven years," says Shashi Kiran, a senior director of market management at Cisco.

In that sense, there's no hurry.

SDN is also multifaceted. Cisco is working with data centers and enterprises on projects related to SDN, and the two groups' requirements aren't always going to match, Sayed says.

It really seems Cisco got taken by surprise by how quickly SDN interest has grown. Cisco has known about OpenFlow since its earliest days, but most of the work has been experimental. With SDN suddenly capturing imaginations, Cisco had to move quickly, first hiring Ward in December as a CTO in the service provider area, then launching the Insieme spin-in.

So, another reason for Cisco's caution is the paparazzi effect. Cisco doesn't want to "over-rotate on something that is still experimental" and get accused of making up "SDN-washing" excuses, Kiran says.

But the central factor is that Cisco wants to set its own terms for the SDN discussion. SDN often gets described as a black plague for routers. Cisco wants to talk about it as an augmentation to the standing network, playing off Cisco's obvious position of strength.

Most enterprises will probably side with Cisco on that one, so in that sense, it's not so radical a bet. I have a feeling data centers, cloud operators and service providers might have a different view, though. The Cisco plan should get unveiled June 12 or 13, so the wait is almost over.

More about SDN and Cisco's plans:



— Craig Matsumoto, Managing Editor, Light Reading

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Soupafly
Soupafly
12/5/2012 | 5:31:23 PM
re: What's the Holdup With Cisco & SDN?


@ Craig;


SDN raises a fundamental question for Cisco.


Proprietary hardware & software; Today Cisco builds a combined hardware & software stack based on a "smart appliances" premise.


Not unlike the systems that Larry E @ Oracle (and a host of others!) aspire to build & pioneered in the consumer place by our favourite fruit - Apple.


However, thats the surface. Scratch beneath that & you find a ensemble of chinese OEM manufacturers bidding for & constructing the hardware piece. 


And a similar ensemble of Indian programmers bidding  for & building the intelligent software layers and specifically the modular architecture required for speed, flexibility & management.


Wrapped around those 2 pieces is a (reltively small) group of high value-add smarts, in research/development and a world-class marketing & sales team. Thats it! Thats the company blueprint - condensed.


Q - In what cohesive way does SDN erode the properties I describe above?


The fundamental one for me which is the elephant in the room is security. Currently every single network operator is wrestling with the titanic issue of how to deliver a meaningful level.


Extrapolating that further and having the network elements themselves as virtualised modules or elements running on commodity, vanilla hardware systems moves that benchmark for "secure" onto another level.


Alan's slide has zero on this, btw. Security is not analytics or policy or network. Its a bubble that sits around & facilitates all of them!


From an enterprise perspective, thats one of the biggest barriers to adoption.

macster
macster
12/5/2012 | 5:31:19 PM
re: What's the Holdup With Cisco & SDN?


Mr. Soupafly,


What happened to my English language training?


I can offer you Mandarin and Cantonese training in return :-)


 

Soupafly
Soupafly
12/5/2012 | 5:31:18 PM
re: What's the Holdup With Cisco & SDN?


@ macster; You couldn't afford my tutoring my friend. Its that simple.


To be direct, I don't think I would want to learn mandarin or cantonese. Lord knows! I have had the opportunities to in my life, but its never really appealed.


I can generate better value in my life, using my time & energy on other things.

macster
macster
12/5/2012 | 5:31:17 PM
re: What's the Holdup With Cisco & SDN?


Not interested? No worries. I can also offer Italian, Portuguese, Spanish and Tamil lessons :-) 


Sigh! My English is as bad as my French and German.


I take it you only speak English then? It's perfect, may I add, as clearly illustrated by your posts :-)


Have a good weekend. We have a long one here. Could do with better weather though.

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