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Altice USA Exec: We're a 'Challenger Brand'

Co-President and COO Hakim Boubazine says Altice USA's view as a "challenger brand" extends to the company's technology strategy and how the operator will evolve the cable network, the advanced services it will deliver over that network and its partnerships, including its MVNO deal with Sprint. Bouzabine also says Altice USA's "bold steps" with fiber upgrade plans will help to create new opportunities for business services and that the company's pursuit of wired/wireless service and network convergence will enable Altice USA to expand the kinds of bundles it can offer.

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