Wholesale solution deployed by North-West Telecom, Sibir Telecom, and Southern Telecommunications Co. to deliver broadband access service

November 3, 2008

2 Min Read

RA'ANANA, Israel, and St. PETERSBURG, Russia -- Orca Interactive Ltd., an innovation leader in providing IPTV middleware and applications, and BCC Company, a leading systems integrator in Russia, have joined forces to deliver a wholesale IPTV solution across Russia. The highly customizable solution is already deployed by the Russian regional incumbent operators North-West Telecom, Sibir Telecom and Southern Telecommunications Company, and Orca and BCC plan to continue marketing the new offering throughout Russia, thus opening up currently localized IPTV services to the masses. The move also marks Orca’s entrance into the Russian wholesale market, representing a new revenue driver for the middleware company.

The joint wholesale solution enables operators to generate new revenues by providing unique broadband access and TV services to their subscribers under their own brand. (to other, local operators and service providers in Russia, who subsequently deliver these services). Each regional operator's service leverages TV channels, on-demand content, authentication and reporting that are sourced by a super-headend based in Moscow.

Orca’s scalable middleware allows operators tailor content, user interfaces, services, pricing and electronic program guide (EPG) channels and offer an advanced IPTV package to other operators. In addition, based on Orca’s service delivery platform SDP, the wholesale solution has been expanded by BCC – who are responsible for implementation and maintenance - to include additional applications by third party vendors such as games and other services.

Michael Talov, BCC Vice-President, said:”BCC has wide experience in the field of development of innovative solutions and IPTV represents a significant new direction for us. Our cooperation with Orca represents a win-win model – the new IPTV infrastructure we’re offering, enable our customers to provide innovative services while maintaining effective business solutions, which will result in qualatitive new growth of the operator’s business.”

Sefy Ariely, Vice President of Sales and Marketing at Orca Interactive, commented: “Though our partnership with BCC we are looking forward to untapping the potential of the IPTV industry in Russia, a market that has remained in its infancy thoughout the last few years. We are confident that the implementation of a wholesale IPTV solution, adeptly carried out by BCC and powered by our highly flexible, customizable platform, will provide operators in Russia with the architecture to effectively deliver IPTV to the masses.”

Orca Interactive Ltd.

Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes it's completely free.

You May Also Like