That might not sound so big, but the planned 100,000-subscriber deployment is substantial as IPTV jobs go. It's also the first announced win for Minerva's xTVFusion software announced at TelcoTV in November, which, among other things, harvests OTT content for inclusion in online programming guides. Minerva plans to announce the deal Tuesday at IP&TV World Forum 2011.
Why this matters
Go might not be large, but it's an incumbent, the kind of customer Minerva usually loses to the likes of Microsoft Corp. (Nasdaq: MSFT). In fact, Alcatel-Lucent (NYSE: ALU) (a Microsoft Mediaroom partner) and Ericsson AB (Nasdaq: ERIC) were bidders for this job, says Doug Wills, Minerva's vice president of marketing and business development.
(Minerva does have another Tier 1 customer in Telus Corp. (NYSE: TU; Toronto: T), serving 200,000 subscribers, Wills says. But Minerva's focus has tended to be on Tier 2 and 3 carriers.)
The over-the-top aspect is important, because it's part of a trend in IPTV middleware. As with other players such as Orca Interactive Ltd. , Minerva's focus is turning toward the management of content, including over-the-top video, rather than just providing TV service.
Some updates on Minerva, Microsoft and middleware:
- Minerva Goes Over the Top
- CES 2011: TW Cable, Sony Make IPTV Connection
- Rumor: Microsoft Stuffs IPTV Group Into Xbox
- Motorola Plays Host to Microsoft IPTV
- Intel Votes for Verismo
- Cisco Spiking Its IPTV Middleware
- NSN Crosses Its IPTV Streams
- IPTV Forum: Optimus Hails New Discovery
- FT Finds Its Way With Orca's Compass
— Craig Matsumoto, West Coast Editor, Light Reading