Mark Cuban to Speak at Light Reading Live Event
Following a "big picture" introduction of the day ahead, Heavy Reading senior analyst Alan Breznick will conduct a lively interview with Cuban -- who also pens the popular Blog Maverick blog and owns the Dallas Mavericks of the National Basketball Association -- on topics ranging from HDTV, Internet-fed video, the future of video on demand and time-shifted programming, targeted advertising, and other advanced video services and applications.
“Ever since he started Broadcast.com back in 1995, Mark Cuban has been on the cutting edge of new video technologies and services,” Breznick said. “Like Ted Turner with cable, Mark was HD before HD was cool.”
Following the interview with Mark Cuban, Breznick and Jeff Baumgartner, the site editor of Cable Digital News, will head up several executive panels on subjects such as next-gen video services, addressable advertising, the challenges cable faces in preparation for the February 2009 digital TV transition, and bandwidth management.
Other featured speakers for this Light Reading Live! event include Tony Coulson, director of strategic alliances, Comcast Spotlight; Doug Ike, vice president of advanced video engineering & applications, Charter Communications Inc. ; Dr. William Check, SVP of science and technology, National Cable & Telecommunications Association (NCTA) ; and William Bauer, the president and CEO of WinDBreak Cable and Beyond Broadband Technology LLC (BBT) .
More information about the conference, including registration details, are available here.
— The Staff, Light Reading and Cable Digital News
Interested in learning more on this topic? Then come to Cable Next-Gen Video Strategies: Meeting the Satellite & Telco TV Challenge, which will take a comprehensive look at the cable industry's attempts to fend off its leading rivals and generate fresh revenues by deploying next-generation video technologies. To be staged in Los Angeles, July 24, admission is free for attendees meeting our prequalification criteria. For more information, or to register, click here