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Jobs Bio Confirms Apple Television Plan

Today's roundup starts off with word that one of Steve Jobs's final projects may end up putting the frighteners on the cable industry.

  • A new biography of Steve Jobs that goes on sale today confirms the long-standing rumor that Apple Inc. (Nasdaq: AAPL) indeed has some big plans on the roadmap for developing an integrated TV set that would synch up with iCloud. "It will have the simplest user interface you could imagine. I finally cracked it," Jobs told author Walter Isaacson. (See Is Apple Building a Smart TV? and Tributes to Steve Jobs.)

  • And the analysts are weighing in. Piper Jaffray & Co. 's Gene Munster has been writing about the possibility of a connected Apple TV for a while, and noted Monday that prototype Apple TV sets are already in the works. Meanwhile, Peter Misek of Jefferies & Company Inc. , predicts Apple will launch the "iTV" in the second half of 2012, with an initial run of 5 million to 10 million units.

  • Irdeto Access B.V. has acquired BayTSP, a firm that provides studios and other content owners with a range of anti-piracy services that monitors user-generated content sites and peer-to-peer networks. Among its services, BayTSP issues take-down notices if it is found that copyrighted material (a movie, TV show or even a book) has been illegally downloaded from and/or uploaded to the Internet from a user's PC. Irdeto, which secures content distributed by Comcast Corp. (Nasdaq: CMCSA, CMCSK) to the iPad, plans to integrate BayTSP with its ActiveCloak security platform.

  • Eighteen percent of consumers aged 18 to 49 opted to receive additional info about a product being touted in an interactive advertisement, finds a study from Canoe Ventures LLC , the cross-MSO advanced ad joint venture, and the Association of National Advertisers. The study comes about amid a Canoe-led RFI (request for information) campaign based on cable's widely deployed EBIF platform. (See Canoe Boots Up Interactive Ad Campaign .)

  • Former Qwest Communications International Inc. (NYSE: Q) COO Teresa Taylor will be a headliner at WICT Rocky Mountain's "Tech It Out" conference on Nov. 10, 2011, at The Cable Center in Denver. Other speakers include Comcast SVP and GM of New Businesses Mitch Bowling; Time Warner Cable Inc. (NYSE: TWC) EVP of Advanced Engineering Mike Hayashi; Liberty Global Inc. (Nasdaq: LBTY) CTO Balan Nair; and Ubee Interactive President of the Americas Maria Popo.

    — Jeff Baumgartner, Site Editor, Light Reading Cable



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