Video services

Cable Web TV: Results May Vary

Comcast Corp. (Nasdaq: CMCSA, CMCSK) and Time Warner Cable Inc. (NYSE: TWC) are both in advanced discussions with major programmers that aim to give MSOs permission to offer more long-form fare via broadband to their current cable TV subs, but operators are likely to vary in the ways they make these options available.

Some may opt to develop standalone broadband video portals, while others could look to partner directly with programmer Websites and "authenticate" and "entitle" cable customers to access a wider swath of content. Others may end up doing a mix of these options.

In these cases, authentication and entitlement are about managing video catalogues and instituting policies that ensure that consumers can access titles within those catalogues only if they have the rights to view them.

Read the full story at Contentinople.

— Jeff Baumgartner, Site Editor, Cable Digital News

Be the first to post a comment regarding this story.
Sign In