Netflix CEO: We Don't Want War With Cable

Here's a breakdown of what's making cable waves today.

  • Netflix Inc. (Nasdaq: NFLX) CEO Reed Hastings says he doesn't want to compete for rights to new TV series and the freshest movies because it could start "an Armegeddon" with the cable industry. "It would be World War III, and we likely wouldn't survive that battle," he said at the Wired Business Conference in New York City. (See Netflix Takes Subscription Video Crown .)

  • Dish Network LLC (Nasdaq: DISH)'s practice of offering subscribers free access to Starz Entertainment LLC has sparked a lawsuit from cable programmer and Walt Disney Co. (NYSE: DIS), which accuses the satellite TV firm of copyright violations for failing to charge a premium for its movies.

  • ABC Inc. , NBCUniversal LLC , Cable & Telecommunications Association for Marketing (CTAM) and Intel Corp. (Nasdaq: INTC) joined the list of industry players promoting VoD advertising through the Advanced Advertising Media Project. (See Cable Project Tries to Jolt VoD Advertising .)

  • Verizon Communications Inc. (NYSE: VZ) launched FiOS TV in Randolph, Mass., where it will face off with Comcast Corp. (Nasdaq: CMCSA, CMCSK).

  • Multichannel News profiles new National Cable & Telecommunications Association (NCTA) chief Michael Powell. The former Federal Communications Commission (FCC) chairman reportedly wants to ensure that the Commission's AllVid proceeding "does not become a stealth a la carte regime or a way to force cable providers to sell their channel lineups to online video providers at a government-established wholesale price." (See All About the FCC's AllVid.)

    — Steve Donohue, Special to Light Reading Cable, and Jeff Baumgartner, Site Editor, Light Reading Cable

  • SteveDonohue 12/5/2012 | 5:06:03 PM
    re: Netflix CEO: We Don't Want War With Cable

    Netflix CEO Reed Hastings says his company doens't want a war wtih cable, but it has already entered a bidding war with HBO and other networks for original programming such as British drama series House of Cards. While Netflix may be willing to spend big bucks on original content and streaming rights to series like AMC's Mad Men, marketing Netflix as a destination for original content may be a bigger challenge. 



    yarn 12/5/2012 | 5:06:02 PM
    re: Netflix CEO: We Don't Want War With Cable

    "We don't want war". Please hand over your subscribers peacefully.

    Jeff Baumgartner 12/5/2012 | 5:06:01 PM
    re: Netflix CEO: We Don't Want War With Cable

    Good one, yarn. No all-out wars. Just border  skirmishes. JB

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