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Google Crafting YouTube 'Channels'

Jeff Baumgartner
9/27/2011

Google (Nasdaq: GOOG)'s next over-the-top video play leads off today's glance around the cable pond.

  • Google's YouTube Inc. unit is hammering out deals for the first of more than a dozen ad-supported video "channels" that will feature regularly scheduled content around themes such as fashion and sports and compete with traditional television services, reports The Wall Street Journal. The paper said Google is hoping to procure content within the next 60 days to help set up a launch in 2012. The idea is also bubbling up ahead of the next generation of Google TV. (See Google to Activate TV Everywhere.)

  • Motorola Solutions Inc. (NYSE: MSI) is under investigation by the U.S. Department of Justice and Securities and Exchange Commission (SEC) for allegedly paying bribes to win business in Europe, The WSJ says, noting that the probe began in 2009 after the company, which makes radios for law enforcement and public-safety organizations, launched an internal investigation and alerted U.S. authorities.

  • Comcast Spotlight , the MSO's advertising arm, said its interactive TV (ITV) platform has delivered more than 1,000 interactive ad campaigns and produced in excess of 2.7 billion impressions so far. Its ITV ad products (request for information, remind-record, and VoD telescoping) currently reach 15 million homes in 50 markets.

  • Liberty Global Inc. (Nasdaq: LBTY) has picked SeaChange International Inc. (Nasdaq: SEAC)'s TV Everywhere-focused Adrenalin video backoffice for its deployment of Horizon, a service to be anchored by a new QAM/IP hybrid video gateway. The MSO is expected to launch Horizon initially in the Netherlands, followed by rollouts in Switzerland and Germany. (See Liberty Opens an IP Gateway and SeaChange Gives VoD a Shot of 'Adrenalin' .)

  • Jupiter Telecommunications Co. Ltd. (J:COM) , Japan's largest cable operator, has teamed with Tokyu Corp. to acquire Yokohama Cablevision, an operator that serves 260,000 homes. J:COM is buying a 51 percent stake in the cable op.

    — Jeff Baumgartner, Site Editor, Light Reading Cable



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    AESerm
    AESerm
    12/5/2012 | 4:52:34 PM
    re: Google Crafting YouTube 'Channels'


    I guess we'll find out how much content $100m can get you. Or is is that figure is just another anonymously sourced urban myth? Probably better to back into a hard $ number once GOOG has come up with its 'channel' lineup.

    Jeff Baumgartner
    Jeff Baumgartner
    12/5/2012 | 4:52:29 PM
    re: Google Crafting YouTube 'Channels'


    Yeah, we'll get a better sense when we know how many so-called channels it has in mind... but it will certainly have no trouble paying the piper if it's apparently willing to fork over $4B for Hulu alongside a bunch of long-term programming concessions. JB


     

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