Cable Tech

Hulu Bids Could Top $2B

Here's a snapshot of what's turning cable's crank this morning.

  • Initial bids for Hulu LLC are due Wednesday, and the offers are expected to range from $500 million to $2 billion, reports The Wall Street Journal. Google (Nasdaq: GOOG), Amazon.com Inc. (Nasdaq: AMZN), DirecTV Group Inc. (NYSE: DTV) and Yahoo Inc. (Nasdaq: YHOO) are among those interested, though DirecTV has already downplayed whether Hulu would add much to its TV Everywhere strategy. (See Hulu Offers Programming Perks With Sale.)

  • Comcast Corp. (Nasdaq: CMCSA, CMCSK) withdrew a complaint against DirecTV Group Inc. (NYSE: DTV) late last week over allegations that ads touting the NFL Sunday Ticket package as "free" were misleading because users were subject to early cancellation fees. Comcast said it yanked the complaint after DirecTV altered or halted the ads, but the satellite TV giant asserted that the campaign will go on, claiming that the MSO "lost the TRO [temporary restraining order] last week and they withdrew their case today [Aug. 19] because they knew they were going to lose." Glad that's all cleared up.

  • Insight Communications Co. Inc. CEO Michael Willner doesn't know what's next for him following the sale of his company to Time Warner Cable Inc. (NYSE: TWC) for $3 billion, but "doing nothing is not an option," he tells Multichannel News. "Maybe I'll become a reporter for a trade journal. Finally put my journalism education to use," says Willner, who posts regularly to his own blog. (See Time Warner Cable Splashes Out $3B for Insight .)

  • Cox Communications Inc. President Pat Esser and Motorola Mobility LLC Chairman and CEO Sanjay Jha will set the tone at the Society of Cable Telecommunications Engineers (SCTE) Cable-Tec Expo on Nov. 15 with a discussion about cable's IP video and TV Everywhere ambitions, but show organizers have also drawn execs from some of cable's top suppliers for a follow-up panel to feature Arris Group Inc. (Nasdaq: ARRS) Chairman and CEO Bob Stanzione; Cisco Systems Inc. (Nasdaq: CSCO) Service Provider Group CTO Bob McIntyre; Intel Corp. (Nasdaq: INTC) VP and CTO Justin Rattner; Moto Mobility President Dan Moloney; and Samsung Americas SVP of Home Entertainment Product Marketing John Revie.

    — Jeff Baumgartner, Site Editor, Light Reading Cable

  • Jeff Baumgartner 12/5/2012 | 4:55:41 PM
    re: Hulu Bids Could Top $2B

    Given DirecTV's shrugging off the importance of Hulu to their long-term TV Everywhere plans, I'd have go guess they are already an also-ran.  Who needs Hulu the most out of the anticipated bidders.  MSFT has also been mentioned to be in the mix, but at this point I'd put Google out front, if they want to spruce up the next version of Google TV and/or give YouTube access to some premium content, especially if it has designs on offering subscription-based video services. JB

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