Zeam expands its team

Zeam, a provider of free, local TV news and sports, has expanded its exec team following the launch of its streaming platform. #pressrelease

July 10, 2024

3 Min Read

Zeam Media, the company powering the industry's premier OTT solutions as well as the newly launched streaming platform Zeam, today announced new appointments on the heels of the streamer's successful rollout. The hires fill newly created role aimed at supporting the rapid growth and expansion of Zeam, the hyperlocal, free streaming service launched in February that provides the best of live and on-demand local news, sports, and culture from across the country.

The additions to Zeam's team include:

  • Ali Edwards, Executive Producer & Studio Manager: Previously serving as Head of Development for Disarming Films, a premiere U.S. documentary production company, Ali has pitched, sold and produced multi-million dollar films and series, working with major networks including Netflix, HBO and Paramount+. Outside of her work at Disarming, Ali wrote, produced and starred in the award-winning independent feature AUGUST AT TWENTY-TWO which received distribution through Gravitas Ventures in 2023. Joining Zeam, she will play a critical role in elevating Zeam's original and cutting-edge content and programming. 

  • Jessica Levy, Senior Director, Social Media: Joining Zeam Media following a role at Audacy, Inc. as Senior Director, Social Content & Strategy, Jessica brings strong expertise in growing a brand’s social media presence, implementing social strategy for all of Audacy's national and local accounts and growing the network to 26M+ followers across all music, news and sports stations. Also bringing experience from other major entertainment companies including SiriusXM, Sports Illustrated, and Rolling Stone, Jessica will oversee social growth strategies for Zeam Media's brands, amplifying its presence and engagement among viewers, broadcasters, advertisers, and creators. 

  • Bea Bueno, Associate Creative Director: Having worked at top agencies including Known and DDB, Bea brings extensive experience designing and executing full-fledged marketing campaigns for major entertainment brands including HBO, Universal Media Group, Amazon, Paramount+, and more. At Zeam Media, she will lead Zeam's visual identity, UX & UI, and spearhead digital campaign production, overseeing the expansion of the company's brand guidelines, enhancing its social media design, and leading a team of animators and editors.

  • Alan Barish, Senior Media Planner & Buyer: Alan brings 12+ years of professional SEM, PPC, Display, and Paid Social experience with a passion for creative marketing, content creation, and brand management. Joining Zeam Media after previously serving as SEM Manager at Digilant, where he worked on one of the largest accounts in the company, Alan will oversee the researching, planning, and execution of effective media buying strategies to optimize the impact of Zeam's advertising campaigns.

  • Martial Gentil, Media Director: As a former Global Media Director at ISPD, Happyfication and Havas and the founder of SHARP Media & Data, a consulting firm specializing in marketing activations, Martial will serve as a consultant to lead the company's media team with the goal of driving significant growth via paid media. This includes building up new data and media technology infrastructure as the company internalizes paid media. 

The expansion of Zeam Media's leadership team follows significant momentum for the company. In June, the company announced a content deal with popular race car driver Ryan Phinny to create a dedicated channel on Zeam, called "Fast Lane TV, by Ryan Phinny," providing the driver with brand new opportunities to connect with his fan base through original on and off-the-track content. Later in the month, they also announced the debut of a slate of new channels for Zeam, including "Always Funny TV," from the creators of America's Funniest Home Video, TEGNA'S "Locked on Sports" and "True Crime Network" channels, and Hubbard Broadcasting's roster of local stations across Minnesota, New Mexico, and upstate New York. 

Read the full press release here (MS Word).

Zeam Media

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