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Verizon Wireless announced second quarter 2007 retail net customer additions of 1.6 million
July 19, 2007
BASKING RIDGE, N.J. -- Verizon Wireless today announced second-quarter 2007 retail net customer additions of 1.6 million, continuing the company's focus on retail (non-wholesale) customers. The growth was achieved through strong gross add performance and continued low retail postpaid churn. Total net customer additions were 1.3 million after 300,000 net reductions in the company's wholesale base, primarily due to one reseller.
At the end of the quarter the company had 62.1 million customers, including 60.1 million retail customers, which are those it directly serves and manages, and who choose the Verizon Wireless brand. More customers use the Verizon Wireless brand than any other wireless brand. Verizon Wireless has the most reliable coast-to-coast wireless network -- key in attracting new customers and earning loyalty among existing customers. The company consistently has had the highest loyalty level in the industry, as measured by the rate of customer churn.
Verizon Wireless
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