Vertu Plans MVNO in Japan

Hosting deal with Nokia Siemens Networks enables Vertu to launch mobile services in Japan

January 26, 2009

1 Min Read

ESPOO, Finland -- Nokia Siemens Networks enables VERTU to launch mobile services VERTU, the UK-based maker of the world’s leading luxury mobile handsets, is set to launch an exclusive Club in Japan that will allow discerning subscribers access to a host of exclusive mobile services including ‘Club VERTU’ which includes a special members-only concierge. VERTU has contracted Nokia Siemens Networks with this landmark Managed Services deal for the rollout of the hosted MVNO solution.

“Meeting the needs of customers in this segment requires a specialised approach. VERTU users the world over are discerning individuals who are willing to pay a premium for the right experience. Our success relies on delivering a world class experience that is unmatched”, says Tagore Ramoutar, Director of Business Development for Japan & Korea, at VERTU. “Our greatest priority therefore is providing our customers with new and innovative services, and we will focus our energies on this”, he added.

VERTU’s service rollout will be supported by Nokia Siemens Networks’ Hosted Mobile Virtual Network Operator (MVNO) solution which enables VERTU to introduce value-added services without investing in their own software, equipment, people and skills. Besides the reduced set-up investment, key benefits are a manageable business risk, flexible services and tariffs to address market. In addition, VERTU can focus on marketing and sales rather than telecom operations. Its customers will benefit from a fast service rollout at high Quality of Service.

Nokia Networks


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