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Tiara Networks announces name change to Tasman Networks, in a bid to reposition itself in mid-range and branch office routing
May 7, 2002
LAS VEGAS -- Tiara Networks announced today that it has been re-named Tasman Networks. The name change reflects the company's re-positioning as a mid-range and branch office routing solutions provider, which will enable it to pursue the $4 billion edge routing market segment, a substantially larger target than the earlier $750 million access and aggregation markets served by Tiara. "We consider Tasman Networks to be a new company built on a successful previous company, Tiara Networks," said Paul Smith, president and CEO of Tasman Networks. "With our full-scale routing platform and advanced edge services software, Tasman is now a powerful choice for enterprises and service providers looking for mid-range and branch office solutions." Much like the 17th century Dutch explorers who were seeking new lands, new business opportunities and new adventures when they discovered Tasmania, Tasman Networks is addressing a much different marketplace than the market targeted in 1997 by Tiara Networks. The company has expanded its horizons with the addition of dynamic routing coupled with highly intelligent Layer 2 features that extend over the wide area. This broader market initiative necessitated the company name change to reflect the new choice Tasman Networks is offering its customers. Tasman Networks Inc.
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