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Sun Announces SDP Plan

Sun Microsystems launches Open Service Delivery Platform Solutions Program

June 7, 2005

2 Min Read

CHICAGO -- Sun Microsystems, Inc. (Nasdaq: SUNW - News) today announced the launch of its Open Service Delivery Platform Solutions Program. This partnership initiative will help telecommunications service providers rapidly and cost- effectively deliver new, differentiated revenue-generating consumer and enterprise services utilizing technologies such as IMS and VoIP. The Program presents a framework of discrete technologies, products and services that can be combined to meet the unique needs of service providers now evolving their service delivery infrastructure to support expanded portfolios of new services. This framework is based on Sun products and technologies such as the carrier-grade Solaris 10 (tm) Operating System (OS). Sun is collaborating with an ecosystem of industry leaders, including Network Equipment Providers (NEPs), Systems Integrators (SIs) and Independent Software Vendors (ISVs) to build out the framework. Among the initial partners announced by Sun today to build out this framework are Appium, Drutt, EDS, jNetx, Open Cloud and Terraplay.

"Leveraging Sun's rich tradition in the telecoms space and our heritage as a champion of open standards, we are able to offer customized solutions that empower service providers to build their next-generation delivery infrastructure and create the network of the future," said Darrell Jordan- Smith, Vice President, Global Telecommunications, Sun Microsystems.

With the advent of IP-based next-generation networks, service providers can now quickly build and deploy new data services for the first time. Ranging from IP Multimedia Subsystem (IMS) services and Voice Over IP (VoIP) applications to video conferencing, multi-player gaming and ringtone download, these services will be indispensable to increasing average revenue per user (ARPU) and building customer loyalty. The challenge for service providers is that existing infrastructures are typically proprietary and not cost- effective, whereas new data services require scalable, open systems that can easily integrate and manage new applications.

Sun announced its first-generation service delivery platform (SDP) program as early as 2003 to enable service providers to launch new, secured, and innovative services quickly while maintaining control of their own networks. Since then, Sun's Open Service Delivery Platform (OSDP) Solutions Program has evolved to allow new services to be developed for existing networks, to coordinate services from third-party vendors, and to integrate, package and deliver services to end-user customers.

The new Open SDP Solutions Program will help service providers easily grasp the benefits of SDPs as a launch pad to new services and stronger long- term growth. Guided by a mature component-oriented approach, Sun offers its service provider customers the freedom to pick and choose components from the framework according to their unique needs, releasing them from the burden of purchasing costly and unwieldy new systems and services that are not required.

Sun Microsystems Inc.



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