PBC Adds VOIP

Philips Business Communications (PBC), a business unit of Royal Philips Electronics, launches the SOPHO IPC 500

March 9, 2006

2 Min Read

HILVERSUM, The Netherlands -- Philips Business Communications (PBC), a business unit of Royal Philips Electronics (AEX: PHI, NYSE: PHG), today launches the SOPHO IPC 500 for sale exclusively through its business partners. The SOPHO IPC 500 is a complete IP-PBX communication solution which provides the latest Voice over Internet Protocol (VoIP) technology for small and medium-sized businesses.

This latest hybrid system is a highly flexible, reliable and future-proof telephony solution with the choice of deploying traditional circuit-switched telephony, wireless telephony through DECT, VoIP telephony or any combination of the three. The IPC 500 allows organisations to take full advantage of voice-data convergence at their own pace as their business needs evolve.

PBC supports this new product release with a comprehensive business partner programme across Europe, Middle East and Africa (EMEA). The Philips Partner Program brings it all together – the products, programs, people and processes to help business partners offer best-in-class communication solutions to our SMB customers. “The IPC 500 is the big brother to the IPC 100, successfully launched in 2005” says Henk Verkouille, PBC Director EMEA, SMB Channels. But it is more. “By offering our business partners this excellent addition to the portfolio, we are clearly stating our ongoing commitment to the channel and the valuable relationships we have with our partner community.”

The IPC 500 is ideal for single sites with 25 – 200 extensions and for a multi-site system up to 2500 extensions using networking capabilities. In addition, it supports CTI and powerful productivity enhancing applications from a highly advanced call accounting application to practical voicemail applications.

Because the IPC 500 is compatible with Session Initiated Protocol (SIP) – an internationally agreed standard for Internet telephony and Voice over IP (VoIP) – users can take advantage of new services and applications regardless of the speed that technology advances.

With the IPC 500, customers will not trade off reliability for voice-data integration – controlled by an industrial strength embedded operating system the IPC 500 will not compromise the phone system or customer service.

Royal Philips Electronics N.V. (NYSE: PHG; Amsterdam: PHI)

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