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Zagat has released the results of its first Wireless Carriers survey
January 13, 2010
NEW YORK -- Zagat has released the results of its first Wireless Carriers survey. The survey incorporates feedback from 2,319 wireless consumers who rated AT&T, Sprint, T-Mobile and Verizon Wireless on the key aspects of their performance: Reliability, Coverage, Products, Value and Customer Service.
Verizon Wireless was this year's Top Overall winner, scoring a 22 (the average of its ratings across the five categories) on Zagat's signature 30-point scale. T-Mobile's overall score is 19, AT&T 18 and Sprint 18. (Ratings are rounded to the nearest whole number; with 16 - 19 meaning good to very good; 20 - 25 very good to excellent; and 26 - 30 extraordinary to perfection.)
Verizon's strong suits were Reliability (26) and Coverage (26) with the other three main carriers falling well behind with ratings between 20 and 17. Customer Service scores were much closer: Verizon won with a 19, a narrow margin over T-Mobile (19), AT&T (16) and Sprint (15).
AT&T took the top spot in the Products category with a 24, followed in order by Verizon (19), T-Mobile (19) and Sprint (18). As for Value, T-Mobile scored a 20, Sprint 19, Verizon 18 and AT&T 15.
Zagat Survey LLC
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