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Türk Telekom Group announces phase three of its 'integration' process, which its new structure based on three main pillars -- Consumer, Corporate and Wholesale.
January 2, 2015
4 Min Read
ANKARA, Turkey -- Türk Telekom Group announces phase three of its integration process which will complete the steps taken towards full integration during the year. The integration aims effectively offering a one-stop-shop that thoroughly fulfills our customers’ needs, requirements and satisfaction.
In the scope of go-to-market strategy with three main pillars focusing on Consumer, Corporate and Wholesale, Türk Telekom Group integrates retail sales, marketing, customer care and the finance functions, which are directly related to these areas, under Consumer and Corporate Business Units.
The new organizational structure is implemented in full compliance with governing laws and legislations while keeping legal entities of Türk Telekom, TTNET and Avea intact.
Under the leadership of Rami Aslan, Türk Telekom Group has been restructured based on business segments and accordingly Erkan Akdemir, who has been serving as Avea’s CEO, now will assume the role of Consumer Business Unit CEO and Mehmet Ali Akarca, who has been with Türk Telekom Group in various executive capacities, now will assume the role of Corporate Business Unit CEO.
Two of the go-to-market organizations, consumer and corporate, constitute Türk Telekom Group’s retail force. On consumer side Türk Telekom Group will offer end-to-end solutions to all communication needs and requirements of the consumers ranging from mobile, fixed voice and broadband to TV, content and entertainment. On corporate side, Türk Telekom Group will be able to serve as a corporate business partner to companies, SMEs and SOHOs with its high technology products and services in a reliable and efficient way. The third pillar, our Wholesale force will continue serving the telecom operators and internet service providers with best infrastructure at wholesale level.
Consumer Business Unit will cover consumer sales, consumer marketing, consumer customer care and consumer finance functions at Group level. Similarly, Corporate Business Unit will cover corporate sales, corporate marketing, corporate customer care and corporate finance functions at Group level.
Wholesale organization will remain as a separate function under Türk Telekom.
In this scope, the Consumer and Corporate business units are established under TTNET, which will be structured as follows:
Mr. Erkan Akdemir is appointed as the CEO of the Consumer Business Unit;
Mr. Mehmet Ali Akarca is appointed as the CEO of the Corporate Business Unit.
Under the Consumer Business Unit:
Mr. Hüseyin Balcı, in the capacity of TTNET Chief Consumer Sales Officer, will continue leading the management of consumer sales functions for Türk Telekom, Avea and TTNET.
Mr. Dehşan Ertürk, in the capacity of TTNET Chief Consumer Marketing Officer, shall be appointed to lead Türk Telekom, Avea and TTNET consumer marketing functions. In addition to the existing consumer marketing organization at TTNET, Avea’s organizational units and personnel related to the consumer marketing shall report to Dehşan Ertürk.
Mr. Kaan Aktan shall be appointed to the newly established position of TTNET Chief Consumer Finance Officer. TTNET Chief Consumer Finance Officer will report to Chief Consumer Business Unit CEO and in functional capacity to Türk Telekom Chief Finance Officer. This appointment shall be effective as of February 16, 2015 due to the financial year closing.
Mr. Orçun Onat, in the capacity of TTNET Chief Consumer Customer Care Officer, will continue leading the management of consumer customer care services for Türk Telekom, Avea and TTNET.Under the Corporate Business Unit;
Mr. Mert Başar shall be appointed to the newly established position of TTNET Chief Corporate Marketing Officer. In this capacity, he will be leading the management of corporate marketing functions of Türk Telekom, Avea and TTNET.
Mr. Kadir Boysan shall be appointed to the newly established position of TTNET Chief Corporate Sales Officer. In this capacity, he will be leading the management of corporate sales functions of Türk Telekom, Avea and TTNET.
Mr. Kaan Sümer shall be appointed to the newly established position of TTNET Chief Corporate Finance Officer. TTNET Chief Corporate Finance Officer will report to Chief Corporate Business Unit CEO and in functional capacity to Türk Telekom Chief Finance Officer. This appointment shall be effective as of February 16, 2015 due to the financial year closing.
A new Chief Corporate Consumer Care Officer position shall be established at TTNET. In this capacity, TTNET Chief Corporate Consumer Care Officer will be leading the management of corporate customer care services of Türk Telekom, Avea and TTNET. The appointment to this position will be announced shortly.
Türk Telekomunikasyon A.S.
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