Study: DVRs in 44 Percent of US Homes

DVRs are now in 44 percent of U.S. TV households and more than 60 percent of digital cable subscribers use VoD monthly

October 13, 2011

1 Min Read

DURHAM, N.H. -- New consumer research from Leichtman Research Group, Inc. (LRG) found that 44% of TV households in the United States have at least one Digital Video Recorder (DVR), and one-third of DVR households have more than one DVR – representing 14% of all households having multiple DVRs. In 2005, just 8% of all households had a DVR.

In addition, 73% of all digital cable subscribers have ever used Video on-Demand (VOD), with 87% of this group having watched an on-Demand program or movie in the past month. Overall, about 62% of digital cable subscribers used on-Demand in the past month – compared to 52% last year.

Leichtman Research Group Inc. (LRG)

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