SmartPlay, Qualcomm Tackle 3G

Customized 3G smartphone solutions for the Indian market to be introduced in late 2010, Middle East and Africa to follow in 2011

June 16, 2010

1 Min Read

BANGALORE, India -- SmartPlay Technologies, a leading provider of Semiconductor, Mobile Software & System Design services, will offer 3G feature-phone and smartphone solutions designed to operate on Qualcomm Incorporated’s chipsets using multiple operating systems, including Brew® Mobile Platform (Brew MP™) and Android. SmartPlay will introduce customized 3G solutions for the India market in late 2010, and will expand into South East Asia, Middle East, Africa and other emerging markets by 2011.

“SmartPlay’s objective is to deliver cost-effective 3G smartphone solutions with compelling user experiences particularly optimized to meet the needs of India and other emerging markets. SmartPlay has strengths in mobile software and systems solutions and has built strong engineering talent in the areas of baseband & RF design, modem, multimedia, user interface and applications software, as well as system test,” said Pradeep Vajram, CEO of SmartPlay Technologies. “We are proud to collaborate with Qualcomm, a global leader in 3G and a leading wireless chipset provider, to deliver a comprehensive portfolio of 3G solutions and take leadership in India’s fast-growing 3G market.”

Qualcomm Inc. (Nasdaq: QCOM)

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