SingTel Launches 3G Trial

SingTel announces month-long 3G trial with 150 consumers and corporate customers

September 22, 2004

2 Min Read

SINGAPORE -- Singapore Telecommunications Limited (SingTel) today announced the launch of its month-long 3G customer trial. It has selected 150 consumers and corporate customers to take part in the trial, which will last from 24 September to 24 October 2004.

SingTel had earlier invited mobile customers to submit their interest in taking part in the 3G trial. The trial users were selected based on their current voice and data usage which provided a good indication that they will be able to experience the full effects of 3G in their normal daily usage of mobile services.

Those taking part in the trial will be provided with a 3G handset and have their existing mobile phone numbers ported and tied to a 3G SIM card. They will also be given free usage of 3G services such as local video calls and video streaming for the duration of the trial.

Mr Lim Chuan Poh, SingTel’s Executive Vice President (Consumer Business) and CEO of SingTel Mobile, said: “The trial is one step in the whole process of launching 3G services. The feedback from our trial customers will help in improving our 3G service offering ahead of commercial launch. It will also enable us to determine and re-affirm key marketing strategies that we intend to adopt in order to meet the needs of our customers better.”

Starting from the southern tip and Central Business District, SingTel’s 3G network rollout has progressed well and is now able to cover the bulk of populated areas in Singapore. By the end of the year, the network rollout will reach the northern and north-eastern part of the island to fulfill SingTel’s nationwide coverage obligations.

During the trial, customers will experience seamless 2G/3G handover when they move to places without 3G coverage. The handover experience forms an important part of the trial.

Mr Lim noted: “SingTel will be among the first operators in the world to offer seamless 2G/3G handover. This is important as customers in Singapore travel overseas frequently and some places may only have 2G coverage. We have vigorously tested several 3G handsets in order to ensure that these are capable of performing this handover seamlessly overseas. The results have been very satisfactory.”

SingaporeTelecommunications Ltd. (SingTel)

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