Simpay Intros Payment PlatformSimpay Intros Payment Platform

CANNES, France -- Simpay, the mobile payment scheme founded by Orange, Telefónica Móviles, T-Mobile and Vodafone, is today announcing its first product, which will focus on low value payments under ten euros. Simpay forecasts that, thanks to the interoperability of its platform, it will enable over Î1billion of extra transactions for the mobile phone industry by 2007. The product will have its technical launch by the end of 2004 and be commercially available in early 2005.

Also announced today is the news that Elisa (previously Radiolinja), Mobilkom, Optimus, SFR and TeliaSonera have joined 3, debitel, KPN Mobile group, O2 and TMN in expressing an interest in becoming members of Simpay.

Tim Jones, CEO, Simpay comments, “This is an exciting stage of our company history as we have finished the design stage and have signed off on the technical specification. We are now into the next chapter of the Simpay story - of building the platform and product.”

Jones continues, “We intend to focus initially on under-ten euro on-line mobile payments for digital content. This lower value payment space is a huge opportunity for revenue generation and is yet largely untapped. Our research amongst consumers and content providers has shown that this is where there is greatest immediate demand, hence our reason for focusing our first release in this space. We believe Simpay will be a catalyst in bringing over Î1billion of extra industry transactions by 2007. These mobile transactions will create significant additional data traffic for Simpay members, whilst consumers will enjoy the ease and security of a single payment system destined to become an industry standard.“

Simpay