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Nokia Automotive connects with Scion Optomize
October 31, 2007
LAS VEGAS -- Nokia (NYSE: NOK) announced today at the 2007 Specialty Equipment Market Association (SEMA) Show its new business relationship with Scion within the scope of Scion Optomize.
Scion Optomize is an aftermarket accessory program that brings
cutting-edge products and convenience to Scion owners and allows customers to personalize their xA, xB, xD or tC by purchasing accessories through Scion dealerships. Eight Nokia accessories will now be available via this channel offering various categories of products such as Bluetooth car kits, Bluetooth stereo headsets and headphones and other products from Nokia, the world's mobile communications leader.
"We are very excited to be part of Scion Optomize and confident that by adding our products and the NOKIA brand to Optomize, Nokia can further expand the level of personalization offered through the program," said Alexander Stein, Head of Nokia Automotive Americas.
Nokia Corp. (NYSE: NOK)
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