Nokia's Ovi Store Reaches 5M Downloads a Day

More than 40,000 apps represents nearly eight-fold growth in one year

April 12, 2011

1 Min Read

ESPOO, Finland -- Nokia today announced that its Ovi Store has grown by nearly eight times over the last year and now reaches up to 5 million downloads per day, propelled by the latest Symbian devices - the Nokia N8, Nokia C6-01, Nokia C7 and Nokia E7 - which account for about 15 percent of the daily downloads.

Increased demand for apps from the approximate 200-million-strong Symbian consumer base has seen the Ovi Store catalogue grow to more than 40 000 apps, with about 1 000 added per week. This momentum has resulted in 158 developers from 41 countries now surpassing the million download milestone each for their apps.

Nokia's new monetization opportunities for developers are tailored for local markets and include integrated operator billing with 112 operators in 36 markets, more than 25 times more operator billing integrations than Nokia's nearest competitor. Ovi Store has seen integrated operator billing increase consumer transactions by up to four times and this, coupled with Nokia's beta programs for in-app billing and in-app advertising, means more revenue opportunities for developers on Symbian.

Nokia Corp. (NYSE: NOK)

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