Net Insight Scores World Cup HD/3D TV Deals

Nimbra platform to transport broadcast of the world's largest sporting event for global operators and major right holders

April 12, 2010

1 Min Read

LAS VEGAS -- Net Insight, a leading developer of efficient and scalable transport solutions for media, IP and broadcast networks, today announced it has been selected by 9 global media operators and major rights holder, including ESPN, to deliver live HD and 3D broadcasts of the 2010 FIFA World Cup in South Africa, when upgrading their networks with the Nimbra platform to deliver live video coverage and data services at 100 percent QoS to the 1.5 billion viewers expected to tune-in across the globe.

For the first time, the entire four week event will be broadcast live in full HD to soccer fans in over 130 countries. To support this scale of broadcast, operators require a solution that allows them to produce, distribute and deliver the premium content consumers demand. With the highest quality transport with 97 percent utilization the Nimbra provides the most efficient solution for converged video, voice and data for next generation networks.

In addition to transporting hundreds of hours of live HD coverage, Net Insight will also transport ESPN’s 3D broadcast. The broadcaster plans to cover up to 25 games in 3D, a first for the sports network.

“With the highest level of bandwidth utilization available and guaranteed QoS of the Nimbra platform, Net Insight is the only company prepared to take on bandwidth issues associated with marquee broadcast events.” said Fredrik Trägårdh, CEO of Net Insight. “These technology capabilities, combined with Net Insight’s past success for major live broadcasts, such as the Beijing Olympics, are the reasons why Net Insight was selected by nine operators across the globe to deliver the action-packed soccer matches of The World Cup.”

Net Insight AB (Stockholm: NETI-B)

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