iCueTV Apps Pass EBIF Test

iCueTV’s applications test successfully in itaas EBIF environment

March 5, 2012

1 Min Read

CHERRY HILL, N.J. and ATLANTA -- itaas, a leader in digital video software services, approved icueTV’s applications for their iLaunch program. iLaunch is designed to facilitate the deployment of new interactive services by pre-testing EBIF applications. Through this initiative, icueTV successfully tested its full suite of interactive applications on the EBIF user agent deployed by itaas.

Cable operators can easily deploy icueTV’s web-based ETV authoring platform which allows operators to create reusable EBIF-compliant application templates: t-commerce, electronic fulfillment on request for information through the “Click to Text” and “Click to Email” applications. The ETV applications can also incorporate in-program local advertisement through pre-bound and late-binding support.

"We are very excited to have participated in the iLaunch program, said Michael Huegel, CEO of icueTV. “Our success reinforces what we have known for years - that the icueTV platform is ready for fast track deployments on the itaas platform and many other well-accepted user agents. With iLaunch, cable operators have the security of knowing that much of the lab testing can be completed prior to full integration: an obvious savings in costs and manpower.” iCueTV Inc.

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