Huawei Builds Co-Branded Discovery Expedition Phone

Huawei inks global partnership to create first co-branded mobile phone with Discovery Expedition

September 27, 2011

1 Min Read

SILVER SPRING, Md. -- Discovery Expedition, the official lifestyle brand of Discovery Channel, announced today a global partnership with Huawei Device, one of the world’s largest handset manufacturers, for the development of their first co-branded mobile phone, the Huawei-Discovery Expedition phone. This partnership signals Huawei’s increasing presence in the Americas, Europe, Australia, Asia, China and other global markets.

The Huawei-Discovery Expedition phone is water-resistant, dustproof and anti-shock, and also includes a GPS, torch, compass and G-sensor, making it compatible with travel and outdoor activities. Additionally, it is equipped with Facebook and Twitter social networking capabilities, allowing consumers to share their outdoor adventures and memories with friends and loved ones. The phone will be commercially available in the fourth quarter of 2011 and will retail through operators and distributors around the world.

“We are thrilled to partner with Huawei Device, a global leader in their field, to produce the Huawei-Discovery Expedition phone,” said Elizabeth Bakacs, Vice President, Discovery Channel licensing. “The Discovery Expedition line of products aims to satisfy the needs of the adventurous consumer and the Huawei-Discovery Expedition phone lives up to that mission with its ability to endure nature’s elements and provide a reliable, durable option for our most active customers.”

Huawei Technologies Co. Ltd.

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