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TiVo integrates with Facebook platform to define the future of social TV

September 22, 2011

2 Min Read

ALVISO, Calif. -- TiVo Inc. /quotes/zigman/80728/quotes/nls/tivo TIVO +2.71% , the creator of and leader in advanced television services including digital video recorders (DVRs), announced in conjunction with f8, Facebook's developer conference, that it will update its popular iPhone and iPad apps to include additional integration with Facebook to increase Social TV functionality. Facebook's newly announced Like and Watch integrations with the enhanced Facebook APIs which will allow people who use the TiVo service to further connect with family, friends, and subscribers around the entertainment they love to offer an added layer of recommendations further enabling TiVo lovers to enjoy brilliant TV from the world's only smart DVR.

The improved Facebook integration creates a social guide for people to expand their typical entertainment choices by discovering new programs through the recommendations of their Facebook friends. TiVo users will be able to discover programs their Facebook friends endorse with the Like feature, or view what shows their friends are currently enjoying with the Watch feature and immediately schedule a recording or watch live based on those recommendations. And because the TiVo iPad and iPhone apps are linked to the TiVo DVR, TiVo users can feature the program they're watching to their friends and subscribers on Facebook with a flick of their finger.

"When we launched the TiVo apps for iPhone and iPad earlier this year, we did so with the goal of expanding the ways TiVo lovers can interact with people, the web, and the entertainment they're viewing while they watch TV. With this improved Facebook integration, TiVo users can discover things to watch from the new social guide, and can feature their entertainment experiences and choices with their friends," said Jim Denney, Vice President and General Manager of product marketing for TiVo Inc. "Through full integration with the set-top box, TiVo is defining the future of Social TV by offering a new way for people to connect and interact on the second screen in a way that is fully integrated with their actual TV watching experience."

TiVo Inc. (Nasdaq: TIVO)

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