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NTT DoCoMo invests in digital media business and location-based business in China
December 29, 2004
TOKYO -- NTT DoCoMo, Inc. announced today that the company will invest $4.2 million in newly issued stock for an equity stake in Digital Media Group Co., Ltd. ("DMG"), which owns Beijing Eastlong Technology Development Co., Ltd. ("Eastlong Technology"), a company that produces and distributes digital advertisements, content and services for the subway stations and trains in Shanghai. The investment will take place in January 2005.
Through Eastlong Technology, DMG is planning to expand its digital media business using the latest wireless technologies, starting from transportation ads in trains and at subway and monorail stations throughout China.
DoCoMo hopes, through the investment, to increase its presence in China's mobile telecommunications industry, such as in businesses combining digital media and wireless technologies.
DMG is headed by Lim Shen Long, and was incorporated in May 2003 in the British Virgin Islands. Eastlong Technology is headed by Jia Peijun, and was established in Dec. 2001 in the People's Republic of China.
---In a separate release---
TOKYO -- NTT DoCoMo, Inc. announced today that it will invest $4 million in newly issued stock for an equity stake in Emcore Technology Inc. (Emcore), which has a Chinese location-based service subsidiary, in January 2005.
The wholly owned subsidiary, Beijing Lingtu Spacecom Technology Co., Ltd. (Lingtu Spacecom), is known for its high-quality location-based services. Through the investment, NTT DoCoMo will provide its expertise in such services and gain a foothold in the Chinese mobile telecommunications industry.
Emcore and Beijing-based Lingtu Spacecom were established in April 2004 and are both headed by Tang Ningzhe.
NTT DoCoMo Inc.
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