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Apisphere and BuzzHub create location based media delivery platform for mobile devices
July 8, 2008
BERKELEY, Calif. -- Apisphere, Inc., a leading provider of location-awareness services for mobile business applications, today announced that is has partnered with interactive advertising network BuzzHub to create a location based media delivery platform for mobile devices.
BuzzHub will be integrating Apisphere’s location-awareness intelligence with its electronic kiosk-based ad serving technologies to create a platform that will deliver targeted advertising to mobile devices. Currently BuzzHub subscribers can access promotional offers and advertisements at kiosks set up in malls, movie theatres and festivals. With this strategic partnership BuzzHub will be able to extend its relationships with retailers and consumers beyond touch screens to create a more user-friendly environment where targeted coupons, sale flyers, etc., will be automatically sent to consumers’ mobile devices based on their location.
“Through our partnership with Apisphere we will be able to elevate the level of service we provide to both our consumers and retail partners,” said Sean Brown, CEO of BuzzHub. “Consumers will no longer need to go to one of the kiosks for up-to-date information. As subscribers travel through different areas, promotional offers from various retailers will be automatically pushed to their mobile devices.”
Apishere Inc.
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