Women In Comms

WiCipedia: Taking Names & How to Avoid 'Hurting Men's Feelings'

This week in our WiCipedia roundup: Taking names and tweeting salaries for equality's sake; a satirical guide to being a woman in tech; Google walkout was a long time coming; and more.

  • Tired of hearing about Google (Nasdaq: GOOG)'s snafus yet? We hope not, because it appears the floodgates have opened in the past two weeks, and we will be hearing a lot of what was going on behind the scenes from now on. The Google walkout, in which employees from more than 20 offices around the world walked out on November 1, has gotten a ton of attention as of late, and The Verge reports that it was a long time coming. "This may seem like a new development, but the Google walkout is steeped in a long history -- both of women being minimized and discriminated against in tech, and of women asserting their power to force change," author and professor Marie Hicks wrote. Google agreed to some of the protesters' demands late last week, though we think this may be a case of too little too late. (See WiCipedia: All-Female Boards, Google 'Utterly Unprepared' & Insecure Men and WiCipedia: Doubling Down on Diversity & Google's Payoff Scandal.)

    Also emerging from the Google tornado is former Googler Sarah Cooper's hilarious guide to how to be a woman in tech. Business Insider explains that in How to Be Successful Without Hurting Men's Feelings, Cooper, who is also a comedian, took experiences from her time at Google to write a satirical guide with topics such as "How to be harassed without hurting his career" and "How to bring your true self to work and then hide it completely." Cooper wrote that the manual "was sparked from all the things I did at Google to seem more likable and approachable, like being less direct with feedback and using all those smiley faces in my emails, as well as the double standards I saw between my male and female coworkers." Anyone else thinking back to Kristen Bell's Pinksourcing video? (See WiCipedia: The Women Helping Women Edition.)

    The Guide We All Need
    This book should be given to every woman on her first day of work.(Source: Amazon)
    This book should be given to every woman on her first day of work.
    (Source: Amazon)

  • You've heard the stats that women receive only 2% of VC funding, so it's a bit unexpected for women to be advised to just ask for more money. It seems a more radical plan would be needed to move the needle, right? Not so, says Bloomberg. Men nearly always ask for more funding, and they get it. "A man might explain how he'll meet his sales target and ask for $5 million to get him there," said one female VC. "A woman will tell her story and ask for help -- not necessarily money. The language is very different; the ask is very different. Many women will ask for much less, or they will agree to accept much less." This sounds much like asking for a higher salary than you think you'll receive. You'll never get what you don't ask for. (See WiCipedia: Female Founders Find Funding & Automotive Careers for Women.)

  • These same issues translate to women who work in tech for others, not just those who start their own companies. According to a new study of 1,000 women in tech from job search site Indeed, women leave the industry for three main reasons: slow salary growth, bad management and lack of a career path. CIO Dive explains that wage growth was the biggest concern, with nearly half of women citing it as a reason to leave the industry. Parental leave was only mentioned by 2.3% of the surveyed women, despite the statistic that women are 10% more likely than men to leave their job after having a child. (See WiCipedia: Google Sued Over Gender Pay Disparity and Equal Pay Day: Time to Get Paychecks in Check.)

  • Taking names and kicking ass -- that seems to be the new approach some women are taking in the fight for workplace equality. Silicon Angle writes that programmer and educator Alex Qin recently "named names (and showed pictures) [of former male harassers] in a move to give the tech-sexism boogieman an actual face that could not be denied" at industry event DockerCon in San Francisco. Qin also led a talk titled "Shaving My Head Made Me a Better Programmer." Likewise, software engineer Jackie Luo has taken to tweeting out the salaries of men in tech in order to bring awareness to the pay gap between men and women in the same roles. Refinery29 says that the salaries were willingly shared by men and reported anonymously. (See WiCipedia: Breaking Biases & Squashing Self-Limiting Fear.)

    — Eryn Leavens, Special Features & Copy Editor, Light Reading

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