Sonic.net to Bring 1-Gig to the Bay Area

Sonic.net Inc. wants to get its Google (Nasdaq: GOOG) on in tech-savvy San Francisco, site of its planned fiber-to-the-home network that's targeting speeds of 1Gbit/s.

Sonic.net said Wednesday that it had applied to build an initial pilot network capable of serving 2,000 homes in the Sunset District, with eyes on a five-year buildout that would "reach most San Francisco premises." That planned network would be served from about 188 outdoor utility cabinets.

Pending permit approval, the ISP, which currently offers copper-based broadband and phone service in the Bay Area (its fastest-growing market) and hates broadband consumption caps, intends to begin construction in 2012.

Sonic.net already has a similar network up and running in Sebastopol, Calif., where it sells a 1-Gig service for $69.95 per month.

Why this matters
Sonic.net's planned fiber network aims to push the envelope on residential speeds and pricing and to do so in a location that could give the ISP the kind of notoriety Google is getting for a 1-Gig experiment underway in the Kansas Cities.

Sonic.net's also looking to apply pressure to the larger incumbents in the market such as Comcast Corp. (Nasdaq: CMCSA, CMCSK) and AT&T Inc. (NYSE: T) ... if the city lets it happen. AT&T's planned deployment of 768 similarly sized cabinets in the area is in a holding pattern amid a lawsuit filed by community groups that want a study done on the environmental impact of the deployment, notes The San Francisco Chronicle.

For more
Read more about Google's similar 1-Gig jig in mid-America.

— Jeff Baumgartner, Site Editor, Light Reading Cable

Pete Baldwin 12/5/2012 | 4:46:27 PM
re: Sonic.net to Bring 1-Gig to the Bay Area

Sonic.net gets a lot of press for doing stuff like this. I'm not complaining; this stuff sounds cool. Gigabit access in SF in 5 years... Wonder how long before the Sonic.net tendrils to get down to San Jose.

lapogunev 12/5/2012 | 4:46:26 PM
re: Sonic.net to Bring 1-Gig to the Bay Area

What kind of Broadband access gear they might be using to provide 1 gbps of bandwidth per customer ?. Say there are 100 customers in one locality and if Sonic.net is going to provide 1Gbps to each of them, then need an broadband access equiment like GPON/EPON/CMTS or whatever network element with 100Gig interface (if the use non-multicast traffic). Are there any vendor whose access gear has 100Gig interface capability ?

Jeff Baumgartner 12/5/2012 | 4:46:26 PM
re: Sonic.net to Bring 1-Gig to the Bay Area

They are defintely trying to stick out with their approach on caps and 1-gig.  Sounds like Seven isn't wild about them (did you get DSL from Sonic, Seven?) but I'd also  like to hear from someone who's paying $70 for a 1-gig connection. Seems like quite the bargain. JB

paolo.franzoi 12/5/2012 | 4:46:26 PM
re: Sonic.net to Bring 1-Gig to the Bay Area


All I can say is sonic is really good at the PR part of this.  You should ask me sometime outside of the forums why we dropped them as a service provider.



paolo.franzoi 12/5/2012 | 4:46:25 PM
re: Sonic.net to Bring 1-Gig to the Bay Area


No Jeff...this was our pair of 100Mb/s pipes to our business premise.  I am on Comcast at home.



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