LONDON -- British Sky Broadcasting (Sky), the UK's leading entertainment company, and Google today announced plans to work together in bringing ground-breaking web-based services to Sky's community of broadband internet customers. The wide-ranging set of multi-year agreements sees two of the world's leading innovators in technology and entertainment join forces to create a compelling and customised experience for Sky Broadband customers.

Sky will be Google's first partner globally to deploy Google's suite of search, advertising, communications and video services, all of which will be tailored and branded for Sky's fast-growing broadband platform. Sky aims to ensure that its broadband customers enjoy the best possible online user experience with customised access to the full benefits of Google's evolving suite of innovative products for PC, TV and mobile.

Sky