Although there's no official label for the effort yet, a name that's still in the running (either officially or as an internally used tagline) appears to be RF-Over-Glass, or "RFOG." (See RF-Over-Glass on Deck? )
A source familiar with the project also confirmed that Paul Brooks, a high-level engineer at Time Warner Cable Inc. (NYSE: TWC) and a champion of MSOs' switched digital video (SDV) strategy, is among those heading up the RFOG effort.
Over and out.
— Jeff Baumgartner, Site Editor, Cable Digital News