Leslie Spiars, with help from a chrome-wheeled ice cream truck, is on the front line of AT&T's efforts to sell TV service in Connecticut.
Her sales territory consists of Little League fields, train stations and suburban cul-de-sacs. With music playing, the truck stops and a door opens on the side to reveal a flat-screen TV showing programming from U-verse, AT&T's answer to cable television.
Similarly, Verizon recently came out with a commercial for FiOS that shows an inquisitive child alone on a sidewalk, complimenting the FiOS rep on his "nice truck."
Thus, from AT&T and Verizon we gather the following moral: Children, forget all you have learned about strangers in trucks... so long as they are harboring telecom services and ice cream and not puppies and candy.
— Red Panda, "I Know My First Name Is Steven," Light Reading