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Apple Dominates LR’s First Mobile Life Survey

NEW YORK -- Apple's mobile device dominance is not overstated, but use of new technologies like video chat and LTE is – at least for now, according to the results of the first Mobile Life survey, published by UBM TechWeb's Light Reading (www.lightreading.com).

Light Reading's 2012 Mobile Life survey is available free to registered users at: http://www.lightreading.com/mobilelife

“Light Reading surveyed 550 telecom professionals, including 120 service providers, and found that the average person has a rich mobile life made up of mobile device ownership and daily use of technologies like mobile video, mobile apps and Wi-Fi," says Sarah Reedy, Light Reading Senior Reporter and the report's author.

Of the survey respondents:

  • Thirty-four percent say they use more than 1GB of mobile data per month and 12 percent say they use over 3GB
  • Sixty-three percent update their status on a social network at least once a day, and 41 percent use up to six mobile apps on a regular basis
  • Fifteen percent of respondents are planning to buy an LTE-capable tablet this year; only 3 percent own one


"We weren't surprised at all to see mobile data usage soaring, but it is interesting that mobile video and LTE aren't yet as popular with consumers as the latest mobile operator ad campaigns would suggest,” says Phil Harvey, Editor-in-Chief of Light Reading.

Light Reading's 2012 Mobile Life survey report is free to all registered members of Light Reading. You can become a registered member of Light Reading by visiting: http://www.lightreading.com/register.asp

Free Registration

Membership to www.lightreading.com is also free and allows you to comment on message boards, get updates on live events, and access special content areas, such as our Light Reading Rumors section, our 10-year archive of Special Features, and our frequently funny Top Ten lists.

United Business Media Ltd. (UBM) (London: UBM.L)

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