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Actual PR Item

4:51 PM -- Actual item from a press release sent today: "Kim DeMotte is the founder and managing partner of Power of No, a St. Louis-based firm specializing in improving corporate sales and management effectiveness. He works with companies developing strategies for saying 'NO' when and where it is appropriate."

Shall I call him for an interview?

Um, no.

— Phil Harvey, News Editor, Light Reading

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