Booble.com Denied Their Million Dollar Advertisement for the 2007 Super Bowl; Super Booble? Not Likely, Says CBS— Phil Harvey, Boob Tube Editor Light Reading
DATELINE: LOS ANGELES Jan. 29
LOS ANGELES, Jan. 29 /PRNewswire/ -- At $2.6 million per spot, you wouldn't expect the folks at CBS to be too particular about whose commercials they air, as long as they pony up the big green. Turns out, they're a little pickier than we thought.
The folks at adult website Booble.com claim they recently got the cold shoulder from the network (probably has something to do with the Janet Jackson "wardrobe malfunction" thing a few years back), even after they offered to "obscenely overpay."
"At one point I offered $50 million," says Booble founder Bob Smart. "The Eye never called us back." One of the humorous spots, which is far tamer than the controversial GoDaddy Super Bowl ad from 2005, features a woman catching her husband trying to secretly check out a few adult sites.