Better World Telecom’s Green Marketing Sales Strategies & Plotting Milestones Roundtable

Sponsors: BetterWorld Telecom, Juniper Networks, TelcoBridges
Host: Stan Hubbard, Senior Analyst, Heavy Reading ; Matthew Bauer, President, BetterWorld Telecom; Luc Ceuppens, VP Product Marketing, High-End Systems, Juniper Networks; Gaetan Campeau, President & CEO, TelcoBridges
Date: Wednesday, June 17, 2009
Time: 3:15 p.m. New York / 8:15 p.m. London
Overview:
Organizations and consumers are increasingly going green, giving operators a potentially lucrative new area for services growth. Corporate boards are mandating video, voice, and Web conferencing and other services to cut travel and drive more effective virtual business to save money and contribute to a cleaner environment. How can service providers profitably optimize this trend? During this Webinar, Better World Telecom’s President Matt Bauer will discuss focusing on selling services to the greenest customers, as well as how to market, package, and sell green services to enterprises and consumers for profit.

Following Mr. Bauer's keynote, a roundtable of industry experts will discuss what will happen and what needs to happen in the next 12 months to ensure the move to truly sustainable networks actually takes place.

Panelists: BetterWorld Telecom, Juniper Networks, TelcoBridges

This Webinar is Part II of Light Reading's Worldwide Keynote & Roundtable series, broadcast live from our Green Telecom East Conference in New York City. Webinar attendees will hear the keynote and roundtable in real time from the show auditorium.

For more information on Part I of Light Reading's Worldwide Keynote & Roundtable series, click here.

For more information on Light Reading's Green Telecom East Conference, click here.

Webinar Archive Registration
To register for this webinar, please complete the form below. Take care to provide all required information (indicated with a red *). Press Register to complete your registration. If you have already registered for our site or for one of our webinars, you may login to register without re-entering your information.

Email Address *
Username * - Choose carefully, your Username will identify you on our message boards. It cannot be changed after you register!
First Name *
Last Name *
Job Title *
Company *
Address
City
State / Province *
ZIP / Postal Code *
Country *
Phone Number
What is your area of business? *
  Service Provider/Carrier   Consultancy/Integrator/VAR
  Cable Operator/MSO   Hardware/Software Vendor
  Financial Institution   Public Sector
  Business User of Networking Services or Equipment   Utility
  Component Supplier   Other:
If you selected "Other" above, please clarify your answer.
Company Annual Revenues *
  Less than $10 million
  $10 to 50 million
  $51 to 100 million
  $101 to 999 million
  More than $999 million
Please keep me updated on the following areas:
  Business Services (Telepresence, Hosted Services, Connectivity, etc.)
  Carrier Transport (Optical networking, Ethernet, Packet Optical)
  Consumer Services (Cable TV, Pay TV, Broadband, Voice Services, Home Networking)
  Fixed Access (DSL, GPON, WDM-PON, Cable Broadband, and beyond)
  IP Applications (IMS, SIP, IP Centrex)
  Switching and Routing (IP/MPLS)
  Service Provider IT (OSS, BSS, SDPs, Cloud/Grid Computing, data centers, policy control)
  Video Infrastructure (Cable Tech, IPTV)
  Mobile/Wireless (4G/LTE, Wimax, Backhaul, Towers/ Radios, Mobile apps etc.)
  Test and Measurement
  Subsystems and Components (xTCA, network processors, optical components)
If you selected "Other" above, please clarify your answer.
What is your job function? *
  Corporate Management
  Network Operations
  Engineering
  Sales / Marketing
  Finance
Please indicate your agreement to Light Reading's Privacy Policy and Terms of Use. *
I agree to abide by the Light Reading Privacy Policy and Terms of Use.
Light Reading Partner Offers
I'd like to receive occasional relevant updates, special offers, and other information from Light Reading partners.
Please indicate your agreement to Light Reading's Webinar Agreement for this webinar. *
I agree to abide by the Light Reading Webinar Agreement (printed in the box below).
Most Popular
Read
Events
The Future of Cable Business Services 2009
 Thursday, December 03, 2009
Westin Times Square, New York City
Tower Technology Summit
 March 23- 25, 2010
Las Vegas Convention Center, Las Vegas
White Papers SPONSORED CONTENT
Featured
Podcasts SPONSORED CONTENT
Services Transformation - by Alcatel-Lucent Communications service providers want to be able to bring new services to...
Rural Ops Bridge the Digital Divide - by Tellabs Tellabs helps IOCs build triple play networks
Driving Network Transformation - by Alcatel-Lucent In order to deal with competitive pressures, the change in service models...
Back(haul) to the Future - by Tellabs Tellabs works with Vodafone to meet growing mobile broadband demands.
MRS Logistica - by Tellabs Tellabs helps MRS Logistica transform its existing, largely outdated TDM networks to IP.
Carrier Ethernet Offers an Enterprising Solution - by Tellabs What is VPLS and how does it work? Tellabs takes a closer look.
Swisscom’s Network Makeover - by Tellabs Fresh off the launch of 7.2 Mbps HSDPA, Swisscom sees 3G as an opportunity to launch a unifying ...
Telecom in Namibia - by Tellabs Tellabs helps Telecom Namibia with next-gen challenges
Companies
Alcatel-Lucent (5872), AT&T (1948), BellSouth (848), BT (1287), Cablevision (615), Cisco (5297), Comcast (1910), Cox Communications (858), Deutsche Telekom (807), eBay (Skype) (345), Ericsson (1617), France Telecom (964), Google (489), Huawei (1045), Intel (1127), Juniper (2022), Microsoft (1115), Motorola (1486), Nokia Siemens Networks (2645), Nortel (3956), NTT (173), Siemens (1359), Sprint (1059), Telefonica (439), Time Warner Cable (969), Verizon (2587), Vodafone (510), Yahoo (339)

Broadband
Access equipment (2169), Access technologies (2378), Broadband loop carriers / multiservice access nodes (388), Cable modem termination systems (CMTSs) (1104), Cable TV chips (286), DSL (2425), DSL chips (227), DSLAMs (703), Free-space optics (35), FTTx (3265), Gaming consoles (58), Gaming servers (22), Media adapters (23), Municipal networks (106), PON (1364), PON chips (217), Satellite (497), WiMax (880), Wireless LAN (354)

Cable Digital
Cable Modems (681), Cable/MSO equipment (2802), CableLabs (470), Compression (MPEG-2 and MPEG-4) (279), Docsis (1046), Embedded multimedia terminal adapters (E-MTAs) (213), Head-ends (233), PacketCable (129), QAM (307)

Chips, Components & Subsystems
ASICs & FPGAs (101), ATCA (480), ATM chips (13), Comm chips (2360), Dispersion compensators (149), Lasers (920), Modulators (163), Mux/demuxes (299), Network processors (933), Optical amplifiers (349), Optical channel monitors (92), Optical components (2824), Speciality fiber (94), Switches & OADMs (397), Transceivers (1247), Transmission fiber (419), Variable optical attenuators (139)

Ethernet
10-Gbit/s Ethernet switches (1454), Access devices (272), ATM switches (333), Circuit emulation (16), Converged access (103), Ethernet chips (573), Ethernet equipment (2212), Ethernet over copper (231), Ethernet PONs (160), Ethernet services (1909), Ethernet technologies (568), Multipoint (131), Multiservice edge equipment (143), Multiservice provisioning platforms (622), Multiservice switches (389), PBT (Provider Backbone Transport) (256), Point-to-point (139), Pseudowire (Layer 2 tunnels) (132)

IP & Convergence
B-RASs (229), Cell/WLAN (77), Compression equipment (13), Core routers (1294), DNS (56), Edge routers (1686), ENUM (53), Fixed/Mobile Convergence (485), GMPLS (76), IMS (1088), IMS Control Layer (27), IMS Service Layer (27), IP equipment (1224), IP software (381), IP technologies (1482), IPv6 (99), Layer 3 VPNs (194), MPLS (1774), MPLS (687), Multicast (36), P2P (258), Pseudowire (Layer 2 tunnels) (132), QOS (350), SIP (396), Traffic managers (808), Wireline/Wireless (59)

Mobile/Wireless
3G Evolution (175), Broadcast (Mobile TV, etc.) (189), Carrier WiFi (226), CDMA (3G) (367), Core Network (173), EV-DO (126), Femtocells (30), Fixed Wireless (Microwave, etc.) (71), Fourth Generation (4G) Wireless (70), GSM/EDGE (430), HSDPA/HSUPA (321), IMS Core (47), Long-Term Evolution (LTE) (188), Mobile Advertising (24), Mobile Music (31), Mobile TV (130), Mobile Video (65), Mobile WiMax/WiBro (92), Mobile/Wireless (5877), Packet Core (61), Radio Access Network (236), TD-SCDMA (Chinese 3G) (67), Transmission (38), Ultra-Mobile Broadband (UMB) (8), UMTS(3G) (340), Voice Core (21), WiMax (880), Wireless Backhaul (272), Wireless Chips (191), Wireless LAN (354)

Optical Networking
40-Gbit/s transmission (452), Core optical switches (760), CWDM (289), DWDM (1842), Long-haul WDM equipment (654), Metro optical switches, ROADMs (1173), Metro WDM equipment (773), Multiservice provisioning platforms & add/drop muxes (375), Optical equipment (2191), Optical switches & crossconnects (398), Optical technologies (417), Sonet/SDH (1036), Sonet/SDH chips (351), Wavelength services (305)

Security
Anti-virus (29), Denial-of-service attacks (44), Encryption (97), Endpoint security (22), Firewalls (61), Intrusion detection & prevention (45), IPSec VPN (801), Security (1835), SSL VPN (862), URL filtering (12), User authentication (24)

Services Software
Activation (415), Billing systems (761), Content/software downloads (231), Customer relationship management (231), Data Integrity (61), Element management systems (36), Fault management (69), Inventory management (153), Mediation systems (204), Messaging (231), Middleware (72), Mobile location (41), OSS (2584), Performance monitoring (335), Policy control (269), Provisioning (553), Revenue assurance & fraud management (334), Service delivery platforms (SDPs) (328), Service management (220), Service-oriented architectures (310), Services (2480), Web gateways (56), Web services (124), XML (51)

Test & Measurement (Sponsored by Etaliq Inc)
Access equipment Access test & measurement equipment (126), Comm chips Comm chips test & measurement equipment (29), Ethernet equipment Ethernet test & measurement equipment (170), IP equipment IP test & measurement equipment (122), MPLS MPLS test & measurement equipment (14), Optical components Optical components test & measurement equipment (113), Optical equipment Optical test & measurement equipment (886), OSS OSS test & measurement (1059), Sonet/SDH Sonet/SDH test & measurement equipment (1599), Test & measurement (1755), VOIP equipment VOIP test & measurement equipment (145)

Video (Sponsored by Ericsson Televisionary)
Broadcast (Mobile TV, etc.) (189), Broadcast video equipment (including encoding) (730), Content delivery network (CDN) (394), Content protection (270), DVRs (665), Internet Video (840), IPTV (3461), Middleware & business support systems (845), Set-top boxes (1624), Stored video servers (379), TV (3581), Video equipment (2448), Video services (4130), Video software (1349), Videophone (185), VOD (2635)

VOIP
Application servers (186), Centrex (198), Conferencing (78), Contact centers (38), Enhanced voice (34), Enterprise (637), Media gateways (357), Messaging (73), Presence management (43), Residential (835), Session border controllers (398), Signaling gateways (104), Softswitches (1090), VOIP chips (167), VOIP equipment (3423), VOIP services (3768), VOIP software (620), VOIP VPNs (28), Wholesale (220)