NEW YORK -- zeebox, the premier TV viewing companion, today launched its highly anticipated experience in the U.S. in partnership with many of the most influential media companies in television. In an unprecedented alliance, Comcast Cable, NBCUniversal, HBO & Cinemax are all teaming with zeebox in a first-of-its-kind endorsement of a universal, cross-channel TV viewing companion app for iPhone, iPad, iPod Touch, Android, and the Web. This marks an important beginning, with further partners expected to be invited in due course.
The brainchild of former EMI executive Ernesto Schmitt and former BBC iPlayer CTO Anthony Rose, zeebox has led global innovation in the market of TV companion apps since launching in the UK in 2011. zeebox uniquely enables consumers to discover what to watch by browsing comprehensive TV listings, social media and personalized recommendations.
zeeboxâ€™s cloud-based app recognizes the context of what its users are watching and enhances the viewing experience with relevant content and experiences from across the Web, TV programmers, social networks and advertisers. Viewers can engage with their favorite television personalities directly through zeebox and even buy the products they see on TV. zeebox also automatically displays more in-depth information about the programs as viewers are watching.