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VAS Cloud Opens a New Era of Operator VAS

February 28, 2013 |
The first short message was successfully delivered on December 3, 1992. This date is very significant for SMS – an integral part of Value Added Service (VAS).

In the last twenty years, many VAS services are designed and successfully launched. It has been successfully accepted by telecom user community. It has made a big impact on people behaviors and habits. The telecom operator community have made many innovative products to utilize VAS features and earned very good revenue and profits. However, times have changed and after several years of growth, the Great Leap Forward of VAS has come into the flat phase.

The developed operators always have over 200 applications and over 1000 equipments. The developing operators have over 100 applications and over 500 equipments. This reflects the dominance of VAS product for telecom operators. These days the VAS products are facing a huge challenges and big cause of concern for Telecom Operators.

In the beginning, the telecom operators acquired VAS services one-by-one. Each service system usually contains its independent network integration system, billing system, O&M system, reports system and other systems. With the increasing number of services and different supplier of services, it makes the telecom network very complex, demanding, difficult to manage and maintain.

Also the hardware between various supplier and VAS element is different. Meanwhile, each service has separated physical machine resources. The separated resources are very challenging and do not provide best hardware utilization and low customer satisfaction. It also creates performance problem and high cost of maintenance. The hardware and license have become the main expense on the telecom operators. Last, in order to protect the quality of its business, operator needs to manage many VAS manufacturers. It requires many professional resources and it leads to high cost of operation. It does not guarantee the quality of the VAS service and also increases OPEX. It also requires multi-vendor VAS management capability and skills.

Due to these on-going challenges, operators need to work with a valuable business partner to provide a comprehensive, tested and mature solution. Huawei is a leading solution provider for VAS. Based on in-depth understanding of long-term exploration and practice, Huawei has created and successfully launched VAS Cloud solution to resolve many issues for Telecom Operators.

a) Huawei VAS Cloud platform has unified the hardware resources for VAS services. This process provides best hardware utilization, reduces the hardware management efforts and cost. It also maximizes the physical resource utilization and migrate 3rd-party VAS services from old equipment to Huawei Cloud platform;

b) Huawei VAS integration framework simplifies the VAS network architecture to reduce network integration, provide a unified maintenance experience, and one-stop operation capability;

c) Huawei provides equipment operation and maintenance, business management and service control capabilities to achieve multi-vendor VAS management service, which will improve service quality and operational efficiency to help operators to save OPEX;

Huawei VAS Cloud solution is matching the strategy requirements and has been successfully deployed by large, mature and prestigious operators, such as France Telecom, MTN, Qtel and etc. It has successfully achieved the VAS consolidation strategy and have become the important cornerstone for future evolution.

Huawei is willing to partner with you to open a new era of your VAS network!



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