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Tvinci Takes MediaCorp Over-The-Top

Light Reading
LR Cable News Wire Feed
Light Reading
1/29/2013
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TEL AVIV -- Tvinci, the leading Pay-OTT Platform provider, announced today that it has been selected by MediaCorp, Singapore's leading media company, to power its new cross device lifestyle service, Toggle. The deployment is Tvinci’s first in the Asia Pacific market as it looks towards expansion in the region. Toggle will be available on PC, iPhone, iPad and connected TV. The service is available to consumers as a subscription service or as a pay per view service, and offers both linear and video on-demand (VOD) content, and access to a library of over 1,000 hours of programming. Toggle's launch is a first for Singapore, as it enables a leading media company to compete with local operators creating a paid TV service. The service is being launched in Singapore and will be rolled out internationally in the future. “Consumers are increasingly using connected devices both as companion devices and as second screens, and so we made a strategic decision to make Toggle not only a direct way for them to watch MediaCorp content anytime and anywhere, but also a gateway to a brand new TV experience,” said Philip Koh, Managing Director, Convergent Media Division, MediaCorp. “We're happy to have Toggle powered by Tvinci's OTT 2.0 backend, and confident in the way that our users' devices and content are managed and delivered. Tvinci's team demonstrated great technical acumen through the quality and speed at which Toggle has been developed and launched.” Tvinci Ltd.

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