Light Reading
MSO exec references architecture featuring two master libraries, six regional caches, and 65 edge streaming locations

Time Warner Cable Hints at Video CDN Plan

Jeff Baumgartner
LR Cable News Analysis
Jeff Baumgartner
10/19/2010
50%
50%

NEW ORLEANS -- CTAM Summit 2010 -- Time Warner Cable Inc. (NYSE: TWC) is developing a video-optimized content distribution network (CDN) that will store all the MSO's on-demand content in two master locations before pushing titles out to regional and division locations.

Judi Allen, TWC's VP of programming strategy and business development, referenced those plans here Monday afternoon at a video-on-demand (VoD) panel, presenting a slide that showed how two MSO-managed, centralized libraries would ingest all the content, and then be linked to six regional caches, and 65 divisional streaming locations on Time Warner Cable's network.

Allen didn’t offer a deployment time frame for that plan, but noted that the MSO was to develop it "over time" as it created a more efficient means to store and deliver content to customers.

Light Reading Cable has previously speculated that TWC had such a CDN plan underway -- tying in with a broader trend in which cable operators are creating their own CDNs or hooking into those operated by third parties, such as Avail-TVN -- as they seek ways to push video cross-platform and compete with Netflix Inc. (Nasdaq: NFLX) and other over-the-top threats. (See Cable Thinking Big With Video-Focused CDNs and Avail-TVN Bankrolls $30M TV Everywhere Play.)

Time Warner Cable's approach appears to share similarities with Comcast Corp. (Nasdaq: CMCSA, CMCSK) and its "Project Infinity" initiative. Comcast's CDN is already operating at scale in its "Freedom Region" (which includes Philadelphia and the Cherry Hill, N.J., area), with Washington, D.C., to follow. But rather than having two central libraries (with one perhaps providing backup to the other), as in the TWC scenario, Comcast is believed to be considering four libraries that would each ingest and hold all the content, and then distribute titles closer to the edge, based on their popularity. (See Comcast's 'Project Infinity' Takes Flight .)

Word of some details about TWC's project comes the week after the MSO, along with Comcast Interactive Capital , Cisco Systems Inc. (Nasdaq: CSCO), and others revealed its investment in BNI Video , a video back-office startup that has a CDN manager on its product menu. SeaChange International Inc. (Nasdaq: SEAC), which counts several MSOs as customers, is also upgrading its back-office platform along similar lines. (See Cable Guys Buck Up for BNI Video and SeaChange Gives VoD a Shot of 'Adrenalin' .)

But a new type of video distribution network is just one project TWC has underway to help customers find content, as VoD titles swell to tens of thousands of titles.

Allen said TWC is working on a wide range of new navigation tools for set-tops, including new search capabilities with graphics-based movie-box art (versus just title text and descriptive metadata), and an "On Demand Portal" that will likely show up next year.

TWC is also shifting more VoD product focus on the Web, complete with access to trailers, an integrated recommendation engine, and a stars-based rating system.

Marty Roberts, VP of sales and marketing for Comcast-owned thePlatform Inc. , said the Web offers cable a great way to experiment with video. "On the Internet, innovation is cheap compared to the cable plant today," he said, noting that his company manages 7 million to 8 million titles per day.

While the Web offers customers a nice tool to search for video and a way for some clips to go viral, Roberts isn't completely sold on video recommendations that come through social networks such as Facebook.

Facebook's "Like" function, he warned, has not always been good at driving solid recommendations. "Some of my friends watch some pretty bad TV that I don't want to watch," he joked. "Social recommendation engines are still a big question mark."

But he was more positive about Google (Nasdaq: GOOG)'s new TV product and its ability to add new search capabilities to the viewing experience. "Google TV will be a fascinating experiment to watch," he said. (See Google TV Guns for Cable Deals .)

— Jeff Baumgartner, Site Editor, Light Reading Cable

(0)  | 
Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
Flash Poll
LRTV Huawei Video Resource Center
Sales Director of INIT on Plug & Play Switch Devices

9|19|14   |   3:21   |   (0) comments


INIT Italy uses both the Huawei S5700 and S7700 series switches for the campus LAN environment. Sales Director Andrea Curti says their company chose these Huawei devices over others because of their performance, flexible scalability and plug-and-play features.
LRTV Huawei Video Resource Center
Saudi Arabia Upgrades Vocational Training System

9|19|14   |   3:31   |   (0) comments


The Technical and Vocational Training Corporation (TVTC) has 100,000 students, 150 government-owned institutions and oversees 1000 private institutes. The CIO of TVTC explains that Huawei devices have allowed them to manage multiple datacenters using just one software program, scientifically tracking the progress of students and teachers, saving them millions.
LRTV Huawei Video Resource Center
Huawei's Media Solutions Are Here to Stay

9|19|14   |   4:35   |   (0) comments


The current media revolution requires rapid upgrades in technology. New formats (HD, 3D, 4K etc.) and the subsequent explosion of file sizes demand sophisticated network and storage architecture. Social media and the multiple distribution channels require a robust asset management system. Gartner analyst Venecia Liu speaks about the current technological trends in ...
LRTV Huawei Video Resource Center
Microgenesis on Huawei's Switches

9|19|14   |   3:57   |   (0) comments


Microgenesis is a solutions and system integrator company in the Philippines whose areas of expertise include data centers, networking and security products. In this video, Executive Director Jeffrey Choa talks to us about his customers needs and they benefit from using Huawei switches.
LRTV Huawei Video Resource Center
Network Solutions Help the Philippines Jump Ahead

9|17|14   |   2:59   |   (0) comments


In the past, the Philippines has under-invested in technology. Now, the CEO of Softshell talks about how Huawei products help the Philippines jump ahead as the economy improves.
LRTV Huawei Video Resource Center
VCS Observation for Safer Cities in the Netherlands

9|17|14   |   5:20   |   (0) comments


Holland's VCS Observation has been operating for 22 years. Its main goal is to get cities safer. CEO Wim van Deijzen tells us some of the challenges his company faces and how Huawei is helping to overcome these challenges.
LRTV Huawei Video Resource Center
A Conversation With Serbia's Ministry of Interior

9|17|14   |   4:38   |   (0) comments


At HCC 2014, the Assistant Minister of the Ministry of Interior of the Republic of Serbia talks to us about his projects and corporation with Huawei. Solutions like Safe City and E-Government and services like cloud computing are just some of the areas his department is interested in.
LRTV Huawei Video Resource Center
IHS Analyst Discusses eLTE at CCW 2014

9|10|14   |   7:09   |   (0) comments


Thomas Lynch, associate director of critical communications at IHS Technology, talks about broadband in critical communications.
LRTV Huawei Video Resource Center
TCAA on Huawei eLTE: A Broadband Solution for Mission-Critical Communications

9|10|14   |   2:29   |   (0) comments


At CCW2014 in Singapore, the TCCA's Phil Kidner talks about the importance of broadband data for critical communications.
LRTV Custom TV
Spotlight on Cisco: SDN for Optical Networks

9|8|14   |   9:27   |   (0) comments


Cisco's Greg Nehib talks OpenFlow and more on the 'Software-Defined Networking for Optical Networks' panel at the Big Telecom Event in June 2014.
LRTV Custom TV
Cisco's Evolved Programmable Network (EPN)

9|8|14   |   4:05   |   (0) comments


A look at the various demos Cisco showed at Light Reading's Big Telecom Event highlighting Cisco's EPN innovation and how SDN and NFV technologies are enabling a variety of new services.
LRTV Huawei Video Resource Center
The Future of Ultra-Broadband, With Kevin Kelly (UBBF2014)

9|5|14   |   1:13   |   (1) comment


If you think the technological changes we've seen up to now are astounding, just wait until you see what the future has in store. Discuss upcoming breakthroughs with Kevin Kelly, Founding Executive Editor of Wired Magazine, at the Huawei Ultra-Broadband Forum on September 24.
Upcoming Live Events!!
September 23, 2014, Denver, CO
October 29, 2014, New York City
November 6, 2014, Santa Clara
November 11, 2014, Atlanta, GA
December 2, 2014, New York City
December 3, 2014, New York City
December 9-10, 2014, Reykjavik, Iceland
June 9-10, 2015, Chicago, IL
Infographics
A survey conducted by Vasona Networks suggests that 72% of mobile users expect good performance all the time, and they'll blame the network operator when it's not up to par.
Today's Cartoon
Vacation Special Caption Competition Click Here
Latest Comment
Hot Topics
AT&T: We'll Bundle Fixed Wireless & DirecTV
Mari Silbey, Independent Technology Editor, 9/15/2014
New NFV Forum Focused on Interoperability
Carol Wilson, Editor-at-large, 9/16/2014
NFV & The Data Center: Top 10 Takeaways
Sarah Reedy, Senior Editor, 9/18/2014
Connecticut Cities Crowdsource Gigabit Nets
Jason Meyers, Senior Editor, Utility Communications/IoT, 9/15/2014
Pics: LR's Women in Telecom Breakfast
Sarah Reedy, Senior Editor, 9/16/2014
Like Us on Facebook
Twitter Feed