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Telefónica Digital Buys Into Axismed

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2/4/2013
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LONDON -- Telefónica Digital, the global digital innovation arm of Telefónica, has acquired a controlling stake in Axismed, Brazil’s largest chronic care management company. The deal, which was concluded at the end of last year, will enable Telefónica Group to accelerate the development of a complete end-to-end service proposition in the fast growing Brazilian e-health market, targeting private healthcare providers, corporate customers as well as the 90 million Vivo customers in Brazil. Axismed has been operating for 10 years and has acquired strong expertise and knowledge in the market employing doctors, nurses, pharmacists, social workers, psychologists, physiotherapists and nutritionists. Axismed’s services have been used to monitor more than 180.000 patients across the country using a proprietary system that was based on advanced clinical guidelines. Its customers include some of the leading healthcare operators and large private companies, which have reduced their costs associated with chronic patients by up to 30% thanks to Axismed’s services. Telefónica SA

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